Don’t be afraid to confess; the type police won’t come knocking at your door in the middle of the night. Even the most seasoned designers can commit an occasional type crime, by accident or inattention.
If good typography is important to you, knowing and recognizing the “eight-most-wanted” type crimes will help make your projects stay on the right side of the law.
Good communications goes well beyond marketing strategy, message, creative concept, media selection. Whether it’s in print or web design, communications also entails creating a “look” that attracts, motivates, prompts a favorable reaction from the customer or prospect. Avoid typography mistakes from an expert.
Ilene Strizver, founder of The Type Studio, is a noted typographic educator, consultant, designer and writer. She specializes in all aspects of visual communication, from the aesthetic to the technical. Ilene has written and lectured extensively on type and typographic design to both students and professionals. She conducts her widely acclaimed Gourmet Typography workshops internationally.
Begin the holiday season with your friends from the Ad Club
Wednesday, December 5th
Antonee’s on Broadway
115 North Broadway, White Plains
6:00-8:00 p.m.
ACW members - $40
Non-members - $45
Students - $25
Includes hot & cold buffet, beer, wine, soda (mixed drinks extra).
Call: 914 769 9400 to register.
Email: info@acw.org
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